MKTG 3160: Question Design – Homework Solution - Grade One Essays

MKTG 3160: Question Design – Homework Solution

Question Design Short Assignment

Your task in this short assignment is to familiarize yourself with the different question types and scales by creating sample questions in Qualtrics. Your completed survey should be named “Survey Creation – Your Name” and should be submitted by sharing the survey with my Qualtrics account. In order to do this you must click on “Collaborate” for your survey, then type my name (“haakon” – this should only bring up my account), then select my name and click “Add”. Finally select all checkboxes and click on “Submit”. Question Design

  1. Structured Question Types
    1. Dichotomous Questions
      1. Gender
      2. Driver’s License
      3. Car
    2. Multiple Choice Questions
      1. Education
      2. Income
      3. Age
    3. Comparative Scales
      1. Paired comparison:
        1. Create paired comparison questions using 5 brands of soda
        2. n(n-1)/2 comparisons must be made
      2. Rank Order:
        1. Create a rank order question using 10 makes of cars
        2. n-1 scaling decisions need to be made
      3. Constant sum:
        1. Create a constant sum question using 5 categories to examine how people spend their free time
        2. The scale should sum to 100
    4. Noncomparative Scales
      1. Continuous rating scale:
        1. To examine how much people like their cars
        2. Use the sliding scale question type
      2. Likert scale:
        1. To examine how satisfied people are with their cars
      3. Semantic differential scale:
        1. To examine the taste of an In-N-Out Double-Double.
  2. Unstructured Question Types
    1. Create 3 unstructured questions to examine the following:
      1. Taste of an In-N-Out Double-Double
      2. Satisfaction with car
      3. Opinion of Apple

Question Design

Don't use plagiarized sources. Get Your Custom Essay on
MKTG 3160: Question Design – Homework Solution
Just from $13/Page
Order Essay

Order NOW to get 15% Discount!

Pages
0.00

Why Choose Us

Quality Papers

We value our clients. For this reason, we ensure that each paper is written carefully as per the instructions provided by the client. Our editing team also checks all the papers to ensure that they have been completed as per the expectations.

Professional Academic Writers

Over the years, our Acme Homework has managed to secure the most qualified, reliable and experienced team of writers. The company has also ensured continued training and development of the team members to ensure that it keep up with the rising Academic Trends.

Affordable Prices

Our prices are fairly priced in such a way that ensures affordability. Additionally, you can get a free price quotation by clicking on the "Place Order" button.

On-Time delivery

We pay strict attention on deadlines. For this reason, we ensure that all papers are submitted earlier, even before the deadline indicated by the customer. For this reason, the client can go through the work and review everything.

100% Originality

At Grade One Essays, all papers are plagiarism-free as they are written from scratch. We have taken strict measures to ensure that there is no similarity on all papers and that citations are included as per the standards set.

Customer Support 24/7

Our support team is readily available to provide any guidance/help on our platform at any time of the day/night. Feel free to contact us via the Chat window or support email: support@gradeoneessays.com.

Try it now!

Calculate the price of your order

We'll send you the first draft for approval by at
Total price:
$0.00

How it works?

Follow these simple steps to get your paper done

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Our Services

Grade One Essays has stood as the world’s leading custom essay writing services providers. Once you enter all the details in the order form under the place order button, the rest is up to us.

Essays

Essay Writing Services

At Grade One Essays, we prioritize on all aspects that bring about a good grade such as impeccable grammar, proper structure, zero-plagiarism and conformance to guidelines. Our experienced team of writers will help you completed your essays and other assignments.

Admissions

Admission and Business Papers

Be assured that you’ll definitely get accepted to the Master’s level program at any university once you enter all the details in the order form. We won’t leave you here; we will also help you secure a good position in your aspired workplace by creating an outstanding resume or portfolio once you place an order.

Editing

Editing and Proofreading

Our skilled editing and writing team will help you restructure you paper, paraphrase, correct grammar and replace plagiarized sections on your paper just on time. The service is geared toward eliminating any mistakes and rather enhancing better quality.

Coursework

Technical papers

We have writers in almost all fields including the most technical fields. You don’t have to worry about the complexity of your paper. Simply enter as much details as possible in the place order section.